Pip advice at Showcase from SCR
Showcase sponsor SCR Envelope Solutions has recently invested over £500,000 in new revolutionary overprinting equipment which is attracting direct mail specialists, marketing, print management and finance companies, which need bespoke envelope printing solutions.
Marketing Manager Karen Forsyth comments: "The new technology allows us to overprint onto matt coated envelopes and perfect four back one colour printing in one pass. This was previously unachievable via overprint. With the recent introduction of Royal mail's Pricing in Proportion (PiP) we're expecting to see a rise in the use of C5 envelope printing on our machines due to their cheaper mailing mailing cost. At Showcase we'll be explaining the benefits of our new equipment as well as offering visitors advice on Royail Mail's recent introduction of Pricing in Proportion (PiP), demonstrating how SCR and our innovative solutions can help companies meet the challenges PiP may bring.
Forum - 09-09-2006
